STUDIA UNIVERSITATIS Babes-Bolyai

STUDIA NEGOTIA Issue no. 3 / 2010

Content:

	1. THE APPLICATION OF A DIAGNOSTIC MODEL: AN EMPIRICAL STUDY. 2. THE ARCHITECTURAL DESIGN OF THE COHESION POLICY WITHIN THE EU BUDGET. 3. A STUDY OF THE RELATION BETWEEN BRAND LOYALTY AND CONSUMER INVOLVEMENT WITH PURCHASE DECISION . 4. THE ROLE OF PUBLIC ADMINISTRATION IN CITY BRANDING THE CASE OF CLUJ-NAPOCA. 5. AN EMPIRICAL RESEARCH ABOUT THE CONTAIN OF BALANCED SCORECARD CONCEPT IN PUBLIC SECTOR. 6. CHALLENGES OF THE AUDITING PROFESSION IN THE CONTEXT OF ECONOMIC CRISIS. 7. TECHNOLOGY AUDIT - GENERAL AND PRACTICAL LINES. 8. INSURANCE CONSUMER PROTECTION IN ROMANIA.


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ABOUT STUDIA UNIVERSITATIS

THE STUDIA UNIVERSITATIS SERIES

THE ARCHIVE OF STUDIA UNIVERSITATIS

The editorial activity of Studia is coordinated by the Council for University Scientific Research, by the Editorial Commission and by 29 editorial teams

Presently, Studia is edited in 29 series (15 series between 1990-1995, 21 series between 1996-1998, 22 series between 1998-1999, 23 series between 1999-2000, 24 series between 2001-2006, 27 series since 2007, 29 series since 2008).

Babes-Bolyai Studia Universitatis magazine has been part of the University since 1955, being the place where the teaching staff of Babes-Bolyai University present the outcomes of their scientific activities.

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