ABSTRACT Setting up a Creative Writing Program at Babeș-Bolyai University. The present paper argues for the establishment of a Creative Writing program within Babeș-Bolyai University, by initially providing more courses at the BA level, with an MA in Creative Writing being the end goal. By examining the history of the field and its current status within higher education in America, the UK and beyond, I show that, wherever Creative Writing programs have appeared and gained sufficient traction, they have thrived, attracting significant numbers of students year after year. In those countries outside of Anglophone space where the implementation of Creative Writing is a much more recent endeavor, significant steps have already been taken to analyze and find solutions for the current issues that might slow down the spread of interest in this field. With this in mind, the paper concludes that it is time for Babeș-Bolyai University to embrace this growing trend.

Keywords: Creative Writing, Babeș-Bolyai University, humanities, pedagogy, study program.