The STUDIA UNIVERSITATIS BABE┼×-BOLYAI issue article summary

The summary of the selected article appears at the bottom of the page. In order to get back to the contents of the issue this article belongs to you have to access the link from the title. In order to see all the articles of the archive which have as author/co-author one of the authors mentioned below, you have to access the link from the author's name.

 
       
         
    STUDIA OECONOMICA - Issue no. 2 / 2004  
         
  Article:   CREATIVITY AND THE MANAGEMENT OF CHANGE.

Authors:  TAPALAGĂ-INOAN CRISTINA MIHAELA, DIANA ZĂGAN-ZELTER.
 
       
         
  Abstract:  The paper aims at emphasizing the importance of creativity in the process of change that takes place in an organization. In the actual economical context strategies for increasing creativity are vital for the progress of an organization as well as for the implementation of change in the culture and in the characteristics that are specific to a company. Employees need to be trained in this direction and their creative skills should constitute a criterion for selection as well as for evaluation.  
         
     
         
         
      Back to previous page