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    STUDIA NEGOTIA - Issue no. 4 / 2009  
         
  Article:   THE CHANCE OF SME’S IN TODAY’S MARKET.

Authors:  MIHAELA-GEORGIA SIMA, ANCUŢA-MARIA PUŞCAŞ. 		 
       
         
  Abstract:   Once Romania entered the European Union the standards of the market and its demands increased in such a way that the Romanian SME’s had to adjust in order to survive. Their financial efforts were considerable high and the expected results came only for a few of them. One of the main causes was the unfit adjustment to the real cash flow of the market. Some of them made it through and even expended, proving to the European world and economy that Romanian companies are competitive and worth taking into consideration. Some of them died.In today’s conditions, the situation tends to get worse. Due to the extended crises, few SME’S are expected to maintain position, and fewer to survive. As optimistic as we all may be, without proper access to European and internal founding programs to sustain them, the lack of money will bend their evolution and further more the entire economic growth.

Key words: SME’s, competitiveness, European market, money, founding programs 		 
         
     
         
         
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